Hong Kong brand EOQ presents ‘Bramah’, an innovative extruded aluminium pendant designed by Michael Young.
In 1797, Joseph Bramah patented the first extrusion process for making lead pipe. It involved preheating the metal and then forcing it through a die via a hand driven plunger.
“Following on from the creation of the extrusion process that we used to develop the Chair 4a I noted a division of the factory dedicated to the production of mechanisms for distributing heat on car parts and electronics. The refined details that could be made by extruding a multitude of fins made sense immediately and the Bramah light was created. Each light shade has well over a 100 extruded fins delicately drawn out which create a beautifully effective and unique way to distribute shards of light
within the shade, creating an incredible ambiant glow. Each of the three shades in the collection has been shaped uniquely to create a holistic productic range referencing both Classic and Asian sihouettes. We’ve also used different finish options to refiect di#erent levels of light according to personal taste.” – Michael Young
This innovative lighting series encapsulates the design principles of eoq – rooted in an industrial context, delivering useful products in a recyled material at an accessible price. There are three silhouettes in two sizes with a variety of finish options delivering a fiexible solution for all environments.
EOQ started with a chair. Looking at Mac Book Industries Michael realised that if he could capture those engineering skills and aluminium research he could design a state of the art and relevant chair with the great additional element of being made with a recycled material.
The brand , based in Hong Kong, is rooted in a spirit of enquiry and industrial adventure. Deliberately positioned within easy reach of the new frontier of manufacturing and innovation – they deliver classic design principles using a new and constantly evolving vocabulary.
